MY BENCHMARKS
G
#LEADS
#CONVERSIONS
REFERALS
#LEAD SOURCES
L
#REACH
# / % ENGAGEMENT
#FOLLOWERS
#SOURCES
O
TRAFFIC - #VISITORS
#OPT0IN
#SOURCES
#RANKING / PAGE SCORE
B
#OPEN RATE
#CLICK RATE
# SUBSCRIBE
#UNSUBSCRIBE
A
#LEADS
SPEND
#CONVERSTIONS
REVENUE
#% CONVERSION
#REVENUE
% ROI
L
#COST PER CLICK (CPC)
#COST PER LEAD (CPL)
#ROI = REVENUE/ SPEND
#COST PER AD (CPA)